New Standard had the chance to sit down and talk with Myrna Grahn about the Bruce D Campbell Farm and Food Discovery Center. It is located at the National Centre for Livestock and Environment at the University of Manitoba. The center helps to educate the public about the importance of agriculture within the community. They can receive up to 1500 people, who come through the center in one day!
Their main mission, “people want to genuinely learn and know. It’s a personal thing. People want more transparency,” says Myrna. This mission has turned the focus into a clear worded goal: traceability.